Posts tagged "social media"

#MPRRaccoon Climbs Tall Building, Becomes Social Media Star

As a raccoon made a pecarious climb up a tall building in St. Paul, Minnesota.

Minnesota Public Radio (MPR) broadcast live coverage of the tiny climber and the world quickly tuned in to the #MPRRaccoon saga.

In an age of increasing hostility on social media, this is a welcome breather. Will it make it down OK? Or need to be rescued?

Climbing raccoon prompts live stream, photos and hashtag #MPRraccoon as world watches

For updates: livestream and Twitter Hashtag #MPRRaccoon. Hang in there little fella!

#TheInternetOfLivingThings: Melbourne Fans Email Love Letters To Their Local Park Trees

Space probes have Twitter acccounts, as do architecturally famous bridges and museums.  Cats. squirrels, goats, hedgehogs are stars on Instagram. Now Melbourne’s trees have emails.  Citizen-based monitoring/engagment with culture, art, and especially *nature* is one relatively positive side of the Internet of (Living) Things; a modern day reflection of what past cultures had seen as a spiritual engagement.  (Maybe we can get whales in on the social media game?)  From The Atlantic:
When the city of Melbourne linked email accounts to trees so people could report problems, they wrote love letters to the trees instead.
Officials assigned the trees ID numbers and email addresses in 2013 as part of a program designed to make it easier for citizens to report problems like dangerous branches. The “unintended but positive consequence,” as the chair of Melbourne’s Environment Portfolio, Councillor Arron Wood, put it to me in an email, was that people did more than just report issues. They also wrote directly to the trees, which have received thousands of messages—everything from banal greetings and questions about current events to love letters and existential dilemmas.

It’s a dynamic that is playing out more broadly, too, in concert with a profound shift toward the ubiquity of interactive, cloud-connected technologies. Modern tools for communicating, publishing, and networking aren’t just for connecting to other humans, but end up establishing relationships between people and anthropomorphized non-human objects, too. The experience of chatting with a robot or emailing a tree may be delightful, but it’s not really unusual.  

The move toward the Internet of Things only encourages the sense that our objects are not actually just things but acquaintances.

Photo courtesy Casey Horner on Unsplash